• Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator

Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator

No.ESD1253-2M-B

The ESD1253-2M-B offers 1000L large storage capacity and integrates intelligent digital temperature control ranging from -22°C to -18°C, ensuring stable cooling performance for continuous commercial use. It is built for long-term retail operation where reliability and product presentation are equally important.



ESD1253-2M-B
1250*710*2050mm
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator
  • Glass Door LED Beverage Cooler for Retail Display Merchandiser Refrigerator

Description

Product Introduction

Commercial Beverage Display Solution for Modern Retail Stores

The ESD1253-2M-B Double Glass Door LED Beverage Cooler is engineered for high-visibility retail environments that require both reliable refrigeration and strong merchandising performance. Designed as a professional beverage showcase cooler, it is widely used in supermarkets, convenience stores, and beverage retail chains.

With a large-capacity structure and transparent glass door system, this unit is optimized for product visibility, helping retailers improve customer engagement and sales conversion in daily operations.


SECOP compressor with R290a gas;

Fan cooling;

Fin skin evaporator;

Full glass door with heater, curved angle design;

5 pieces per door of PVC shelf, with price tag and

divider;

Digital temperature control;

Vertical led light;

Water tray: self-evaporation;


Model ESD1253-2M-B
Door 2
Door type Hinge door
Dimensions(mm) 1250*710*2050
Capacity 1000L
Temp -22~-18℃
20GP/40HQ 12/27

Deep Product Description & Product Features

Commercial Refrigeration System Stability

This merchandiser refrigerator is powered by a SECOP compressor using R290a refrigerant, ensuring consistent cooling performance for demanding retail environments. It is designed to maintain stable operation even under frequent door openings in high-traffic stores such as supermarkets and convenience stores.


Advanced Cooling Structure & Airflow Efficiency

A fan cooling system distributes cold air evenly across all shelves, preventing temperature imbalance inside the cabinet. The fin skin evaporator improves heat exchange efficiency and supports long-term operational stability. This ensures beverages remain consistently cooled, making it a reliable display fridge for convenience store applications.


Retail Display Design & Interior Organization

The full glass door with heating function prevents condensation and maintains clear product visibility in humid environments. Its curved-angle structure enhances durability while delivering a modern retail appearance. Inside, each door is equipped with 5 PVC shelves featuring price tag holders and dividers, allowing structured beverage categorization for improved merchandising efficiency.


Smart Control System & Maintenance Efficiency

The unit includes a digital temperature control system for precise operation management between -22°C and -18°C. Vertical LED lighting enhances product visibility, making beverages more attractive to customers and improving impulse purchase potential in retail environments. A self-evaporation water tray system reduces manual maintenance requirements, supporting continuous long-term commercial use with minimal downtime.

Market Pain Points&Product Solution

This commercial refrigeration unit is designed specifically around real retail operating requirements.

Retail Challenge Product Solution
Weak product visibility Vertical LED lighting and triple glass doors
Uneven internal cooling Fan cooling circulation
Difficult merchandising Adjustable PVC shelves with price tags
Maintenance inconvenience Self-evaporation water tray
Outdated store appearance Modern upright display structure
Limited display flexibility Multi-layer shelf arrangement

The result is a more organized beverage presentation system that supports daily commercial retail operation.

Common Retail Refrigeration Pain Points

Many beverage retailers face several operational challenges when selecting display refrigeration equipment:

  • Limited product visibility inside traditional coolers
  • Uneven cooling performance across shelves
  • Difficult product organization during peak sales hours
  • High maintenance workload from manual defrost systems
  • Poor shelf presentation reducing customer engagement
  • Insufficient display capacity for fast-moving beverage categories

These issues can negatively impact both operational efficiency and retail sales performance.

How This Supermarket Showcase Refrigerator Solves These Problems

This commercial refrigeration unit addresses practical retail challenges through a combination of display-focused design and stable refrigeration performance.

Fan cooling circulation helps maintain balanced cooling distribution throughout the cabinet. LED lighting improves visibility across multiple product layers, helping customers locate products more quickly.

The auto defrost system minimizes downtime for manual cleaning, while the digital temperature controller simplifies operational monitoring for store staff.

PVC shelves with price tag holders help retailers improve merchandising consistency and shelf organization across different beverage categories.

Customer Purchase Motivation

Why Retail Buyers Choose This Beverage Showcase Cooler

  • Increase beverage sales through visual merchandising
  • Improve store layout efficiency
  • Ensure stable long-term refrigeration performance
  • Enhance customer product browsing experience
  • Reduce maintenance workload in daily operation
  • Support professional retail branding image


Retail Display Benefits

Turning Refrigeration into a Sales Driver

Unlike standard cooling equipment, this beverage showcase cooler is designed for visual merchandising impact. LED lighting and glass door transparency significantly improve product attractiveness.

Key benefits include:

  • Strong impulse purchase stimulation
  • Clear product segmentation by shelf
  • Enhanced retail store aesthetics
  • Improved customer engagement time
  • Better product accessibility and visibility

Product Certification, Company Strength & Service

This model is manufactured by Foshan Escol Kitchen Equipment Co., Ltd., a professional commercial refrigeration manufacturer established in 2015.

The company operates a 50,000 square meter production facility equipped with a 2-kilometer automated production line, supporting efficient large-scale manufacturing for global B2B markets.

Manufacturing Strength

  • Fully automated production system
  • Laser cutting and precision bending equipment
  • Standardized quality control process
  • Stable industrial production capacity

Service Capability

  • OEM/ODM customization support
  • Export-ready packaging solutions
  • Technical consultation for retail refrigeration planning
  • Long-term after-sales support for commercial clients


Final Positioning Statement

This Glass Door LED Beverage Cooler is positioned as a commercial-grade merchandising refrigeration solution, combining cooling stability, retail display optimization, and operational efficiency—specifically designed for supermarkets, convenience stores, and beverage retail operators seeking higher sales conversion through improved product visibility and structured display systems.

How to achieve automatic defrost in glass door freezer?

The glass door freezer realizes automatic defrost through defrost timer. The defrost timer is set to start defrost after four hours, usually lasting 20 minutes.
When the defrost cycle kicks in, the freezer's compressor shuts down and the hot air in the defrost system begins to melt the ice that has accumulated on the evaporator coil. The water from the melted ice is then collected and drained from the freezer. Once the defrost cycle is complete, the compressor will turn back on and the freezer will return to its normal cooling cycle.

Do you have quality control?

Yes, we attach great importance to quality control.

Can I have my own customized product?

Yes, your customized requirements for color, logo, design, package, carton mark, etc

What's the delivery time?

It will take about 20days to finish an order. But the exact time is according to actual situation.

What's the MOQ?

One set

How can I get sample and how long will it takes?

Sample fee will be doubled, but we will refund the extra money after you place an order to us.It usually takes 5-7 days to produce a sample.

Can I customize the design of ESCOLO's vertical showcase refrigerators?

Yes, ESCOLO offers customization options for our vertical showcase refrigerators to suit your specific business needs and branding requirements.

Do Vertical Showcase Freezers use a lot of electricity?

Vertical Showcase Freezers, like all appliances, use electricity to operate. The amount of electricity that an upright freezer consumes can vary depending on factors such as the size of the freezer, its energy efficiency rating, how often the door is opened, the temperature setting, and the ambient temperature of the room where it is located.
Generally speaking, upright freezers are more energy-efficient than chest freezers because they are designed with more insulation and better organization of the stored items which helps to minimize temperature fluctuations when the door is opened.

How can Upright Fridges benefit my commercial kitchen?

Upright Fridges from ESCOLO offer ample storage space and precise temperature control, keeping your ingredients fresh and organized. With energy-efficient technology, our Upright Fridges help you save on operating costs.

How can Upright Fridges benefit my commercial kitchen?

Upright Fridges from ESCOLO offer ample storage space and precise temperature control, keeping your ingredients fresh and organized. With energy-efficient technology, our Upright Fridges help you save on operating costs.

How does ESCOLO Upright Display Fridge achieve self-drainage?

-Condensation or water collects in a drainage pan or tray located at the bottom of the freezer compartment.
-A heater or evaporator coil is activated to heat the water in the drainage pan and turn it into vapor.
-The vapor is released into the freezer compartment and evaporates into the air, eliminating the need for a drainage tube or manual drainage.

How to achieve automatic defrost in glass door freezer?

The glass door freezer realizes automatic defrost through defrost timer. The defrost timer is set to start defrost after four hours, usually lasting 20 minutes.
When the defrost cycle kicks in, the freezer's compressor shuts down and the hot air in the defrost system begins to melt the ice that has accumulated on the evaporator coil. The water from the melted ice is then collected and drained from the freezer. Once the defrost cycle is complete, the compressor will turn back on and the freezer will return to its normal cooling cycle.

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